Yesterday I talked about why to write a blog. Today I want to share with you how to write a blog. Like any text, you have to put some structure to a blog post. I am giving you 10 elements to include in your blog.
The 1st element is the Subject
This is an obvious one, you have to decide what you want to write about. If you are not sure about the exact subject, I suggest you do a Google search with your general topic and see the search results for more specific ideas.
When you are comfortable with your subject, you then define the second element:
The 2nd element is the Title
When you did your Google search for the 1st element, you may have found some good title ideas. For a business topic, I suggest start a title with formula similar to the following:
3 ways to…
5 top elements….
The 3rd element is the Introduction
You are now ready to introduce your subject. The introduction should be one or two paragraphs. You can start with phrases like:
Let me introduce you to…
Today I want to talk to you about…
Have you ever heard of…
I have been thinking about this subject for awhile….
The 4th element is the Body
The body of the blog is where you put all the meat of your subject. You give a full description of your subject.
You will have at least 2-3 headers that will provide different topics you want to elaborate, expand on, about your subject. As an example, all the elements I’m describing on this blog are part of the body of my blog.
As I have 10 elements, you see that I have one or 2 paragraphs for each header. In cases where you have 2-3 headers, I would have at least 3-4 paragraphs to detail each topic you want to cover and to expand on.
Remember, you want your readers to learn something new about the subject you are writing about. You want to give your personal touch about the subject and you want to provide your perspective.
The 5th element is the conclusion
When you are finished with the meat of your subject (4th element), you need to close the subject with a conclusion. The conclusion is important as it is mainly what you want your readers to learn from the subject you wrote about.
What do you want your readers to remember about the subject of your blog?
The 6th element is the call to action
If your blog is business oriented, you include on your blog post a call to action. This call to action is to incite your readers to either leave you comments, leave you their email info, or click on a specific link that will bring them to a specific offer you want them to look at.
This is the monetization of your blog post.
The 7th element are the Keywords
When you write a blog post, you are also looking at search engine optimization. You want your post to score well with Google, Bing, Yahoo. The best way to get that is to define and include keywords throughout your blog post.
The 8th element is the Image
As a visual, it is always nice to include an image that will present the subject of your blog post. This image will provide a visual to your readers and they will remember your blog post more easier.
The 9th element is the Visual
A nice eye catcher for a text is using underline, bold, italic, capitals, colours, where you want to emphasize certain of your ideas. Use them wisely as you don’t want your text to look like a colour book. Go with nice dosage and with your personality too.
The 10th element is the Signature
Use a friendly closing formula with your signature at the end of your blog post to personalize it. Formula such as:
To Wealth and Abundance
Writing a blog post can be a much easier task when you have a good structure to work from. Having a structure will increase the fun of writing and will make you more and more comfortable with your writing skills.
ENJOY your writing time!